Economy in brief: TV ad spending soars during Asiad

Jakarta

Jakarta, posted: Wed, September 12 2018 | 03:18 am

The successful implementation of the 2018 Asian Games in Jakarta and Palembang boosted television advertisement spending, which was recorded at Rp 4.98 trillion (US$333.77 million).

Advertisements broadcasted from Aug. 2 to Sept. 18 were distributed to 13 television stations, according to PT Sigi Kaca Pariwara in a press release received by The Jakarta Post on Monday.

“The revenue...

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