S. African embassy to host wine festival

Thu, 08/21/2008 10:25 AM | World

With possible annual growth of between 10 and 20 percent, Asia is becoming an attractive market for wine producers the world over.

Just last week, Hong Kong organized the International Wine Fair to lure global wine producers and Asian buyers.

Indonesia, the biggest economy in Southeast Asia, is not far behind its regional peers as far is wine is concerned.

As Indonesia's wine consumption grows each year, more and more wine-producing countries are making inroads into the Indonesian wine market.

South Africa is one of the countries seeking to cash in on Indonesia's booming appetite for the grape. To this end, the South African Embassy is organizing the South Africa Wine Festival 2008, which will be held from Aug. 22-23 in Jakarta, and on Aug. 24 in Bali.

Although a relative newcomer to the Asian market, South Africa's wine-making tradition began around three centuries ago and today boasts a considerable industry.

"Today there are more than 4,000 primary producers and more than 550 cellars crushing grapes in South Africa, offering a wide range of choices to the customer," South African Ambassador to Indonesia G.M. Memela said in a press release sent to The Jakarta Post.

During the three-day festival, Memela said, South African wineries such as Kaapzicht, KWV, Distell, Leopard's Leap, De Wetshof, Ridgeback, Ingwe, Muratie, Kanonkop, Simonsig and La Motte will showcase their best wines. -- JP/Veeramalla Anjaiah

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