'Jamu' brand wins Digital Marketing Award 2011
The Jakarta Post, Jakarta | Fri, 09/30/2011 11:59 AM
Tolak Angin, a brand of jamu (traditional Indonesian herbal medicine) made by PT Sidomuncul, won the Digital Marketing Award 2011 for its performance in the digital world.
The award was handed out by Markting Magazine in recognition of brands at the cutting edge of marketing.
Sales of the product have grown 50 percent, while the Tolak Angin for children line has seen sales grow 20 percent, Tolak Angin product manager Retna Widawati said Friday as quoted by tribunnews.com.
The product has also recently become been exported for sale in China.
