TheJakartaPost

Please Update your browser

Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.

Jakarta Post

Prabowo changes style in campaign as poll nears

Handle with care: Workers arrange ballot boxes at the Central Sulawesi General Elections Commission (KPUD) in the provincial capital of Palu on Wednesday

Margareth S. Aritonang and Bagus BT Saragih (The Jakarta Post)
Jakarta/Cirebon
Thu, June 19, 2014

Share This Article

Change Size

Prabowo changes style in campaign as poll nears Handle with care: Workers arrange ballot boxes at the Central Sulawesi General Elections Commission (KPUD) in the provincial capital of Palu on Wednesday. The province has received 253,000 ballot papers from the central KPU in Jakarta for the July 9 presidential election. (Antara/Mohamad Hamzah) (KPUD) in the provincial capital of Palu on Wednesday. The province has received 253,000 ballot papers from the central KPU in Jakarta for the July 9 presidential election. (Antara/Mohamad Hamzah)

H

span class="inline inline-none">Handle with care: Workers arrange ballot boxes at the Central Sulawesi General Elections Commission (KPUD) in the provincial capital of Palu on Wednesday. The province has received 253,000 ballot papers from the central KPU in Jakarta for the July 9 presidential election. (Antara/Mohamad Hamzah)

As the July 9 ballot day nears, Indonesian Democratic Party of Struggle (PDI-P) presidential candidate Joko '€œJokowi'€ Widodo can no longer claim to be the most affable and humble candidate, with his rival, the Gerindra Party'€™s Prabowo Subianto, now cutting back on his grandstanding and presenting himself as an approachable candidate.

No longer is Prabowo a populist candidate only in speeches; he now makes impromptu visits to traditional markets and street-side food stalls to introduce himself to voters.

During a campaign stop last week, Prabowo made an unannounced visit to a local traditional market in Palembang, South Sumatra. The following day he warmly greeted locals and drank a cup of coffee at a street-side stall in Cililin, West Java, while waiting for Golkar Party chairman Aburizal Bakrie, before the two took a trip on a chartered helicopter to hit the campaign trail in the area.

'€œA leader must experience the hardships of the people. I must also stand under the scorching sun as you all are,'€ Prabowo told his supporters during a campaign rally at the Andi Mattalata Sports Stadium in Makassar, South Sulawesi, on Tuesday.

Shortly before wrapping up his Makassar trip on Tuesday, as self-styled dangdut king Rhoma Irama and his band Soneta were performing, Prabowo jumped onto the shoulders of his bodyguard, who then carried a dancing Prabowo to greet his supporters, a spectacle that has yet to be witnessed during Jokowi'€™s campaign.

The former commander of the Army'€™s Special Forces (Kopassus) made a similar move later in the day when he campaigned in Manado, North Sulawesi, after being welcomed by a uniformed drum band playing the '€œPrabowo Presidenku'€ (Prabowo My President) jingle.

However, Prabowo'€™s efforts to present himself as an amiable candidate have been dogged by a leaked video that showed him declining to be courteous to Jokowi.

The video, which was uploaded onto YouTube, shows Prabowo turn his head away when Jokowi tries to land a friendly kiss on his cheek. The incident was caught on camera minutes before the two appeared onstage for their second presidential debate on Sunday.

Prabowo later hugged Jokowi during the televised debate.

Gerindra deputy chairman Fadli Zon defended Prabowo, saying that '€œthe video was part of a smear campaign'€.

'€œPak Prabowo always respects others,'€ he said.

Meanwhile, Jokowi tried out a new method on his campaign trail that many have said has never been used by a political candidate in Indonesia.

In Majalengka, West Java, Jokowi demonstrated to his supporters how to conduct vote-canvassing from door to door.

Jokowi asked his supporters to visit houses in their local areas, and encourage people living in the neighborhood to vote for him.

'€œNow, I will demonstrate how to do it right. Ready?'€ he said. The audience replied, '€œReady!'€

Jokowi then pretended to knock on a door, saying '€œAssalamualaikum. Excuse me, may I come in?'€

He continued the demonstration, adding, '€œI'€™d like to ask if you have already made a choice for the upcoming presidential election?'€

'€œIf the person you approached says '€˜yes, I will vote for Jokowi'€™, then you can just leave and proceed to the next house,'€ Jokowi said to laughter from the audience.

'€œIf he or she says '€˜no, I haven'€™t made my decision yet'€™, then you will need to persuade them to vote for me. This is the way to do it,'€ Jokowi said.

Jokowi told his supporters to visit 20 houses per day. '€œIf there are 20 campaigners then we could reach 400 houses. Assuming there are four people per house, we could reach 1,600 people per day. And if we do that constantly for 20 days, you do the math,'€ he said.

Jokowi began trying out the '€œtraining'€ for the salesman-like campaign method when the campaign period began earlier this month.

He said he hoped the method could help draw votes from swing voters who, according to recent surveys, still account for 10 to 15 percent of eligible voters.

Your Opinion Matters

Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.

Enter at least 30 characters
0 / 30

Thank You

Thank you for sharing your thoughts. We appreciate your feedback.