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LINE launches full AADC 2014 stickers set

AADC 2014 stickers: (Courtesy of LINE Indonesia) Social messaging platform LINE launched on Thursday the complete AADC 2014 stickers set of all six characters in the short drama movie

The Jakarta Post
Jakarta
Thu, December 4, 2014

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LINE launches full AADC 2014 stickers set

AADC 2014 stickers: (Courtesy of LINE Indonesia)

Social messaging platform LINE launched on Thursday the complete AADC 2014 stickers set of all six characters in the short drama movie.

AADC 2014 is the offshoot of the popular Ada Apa Dengan Cinta (What'€™s Up with Cinta) which was released in 2002 featuring Dian Sastrowardoyo and Nicholas Saputra in the leading roles together with Titi Kamal, Adina Wirasti, Ladya Cherryl and Sissy Priscillia in supporting roles.

The short movie, launched to promote LINE'€™s Find Alumni feature, proved to be popular among LINE users and AADC fans alike.

The mini drama has been viewed more than 4.5 million times since it was released in early November. LINE launched Cinta and Rangga stickers soon after the mini drama was released.

The six characters have their facial expressions shot so that their faces can be utilized by LINE users and fans to communicate with each other in a more fun and expressive way, LINE Indonesia PR team leader, Teddy Arifianto said in a release.

Teddy said that the success of the Find Alumni feature, with which users could find their old friends and acquaintances, through the AADC campaign had created a huge impact on LINE users, particularly in Indonesia.

He added that the AADC sticker set was meant as a token of appreciation and sincere thank you gesture from the six cast members to all LINE users.

The special sticker set, 24 in all, can be downloaded for free at LINE'€™s sticker shop starting Thursday until Jan. 9, 2015.

Other Indonesian performers who have their own stickers include Raisa, Sandra Dewi, Danang and Darto. (nvn)(+++)

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