The Jakarta Post
If you’re in either in United States or Canada, Facebook's new feature can be accessed in the new “jobs” tab in the app and on the website. (Shutterstock/File)
In an attempt to continue to expand its features, Facebook has begun allowing businesses in the United States and Canada to create job listings and take applications, putting the social media giant in direct competition with Microsoft-owned LinkedIn.
If you’re in either of the two countries, the new feature can be accessed in the new “jobs” tab in the app and on the website. Companies can also pay Facebook for their job listings to appear in newsfeeds.
"Businesses and people already use Facebook to fill and find jobs, so we're rolling out new features that allow job posting and application directly on Facebook," the company said in a statement.
Andrew Bosworth, Facebook’s VP of Ads, told Business Insider that the idea for the jobs tab came up after a Facebook-commissioned survey of small business owners in the US illustrated that the hardest problem they had was finding the right people to hire and that these businesses “put that ahead of finding new customers and getting sales.”
According to the social network, clicking “apply now” on a listing will fill out an online form with information taken from a person’s profile, such as name, city, and email. Applicants will then be able to add to and edit forms before sending them off. Potential candidates can then be contacted by companies through Facebook’s Messenger text service.
The feature will continue to be rolled out more widely in the US and Canada in coming months. (sul/kes)