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Jakarta Post
The Jakarta Post
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RI's online ad market to go bigger despite crisis: Yahoo

  • The Jakarta Post


| Mon, March 23 2009 | 01:22 pm

PREMIUM The deepening global financial crisis may provide an opportunity for the online advertising industry in Indonesia to expand, Yahoo says. The US giant Internet service provider said that not only would promotions become more targeted and thus relatively more efficient, but online ad performance can also be measured in real-time "Based on a study at the end of last year, the on...