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Jakarta Post
The Jakarta Post
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Online marketing, the next frontier for local SMEs

  • The Jakarta Post

Jakarta | Fri, July 23 2010 | 10:51 am

PREMIUM Most Indonesian SMEs are missing out as global trade becomes more integrated and the Internet is increasingly used as a marketing and transaction utility, experts agree.

In a discussion forum hosted by HSBC Bank in Jakarta on Thursday, speakers agreed that small and medium enterprises (SME) should understand that the Internet was an ideal way to reduce operating costs and access a bigger ne...