TheJakartaPost

Please Update your browser

Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.

Jakarta Post

Wanda, buyer of studio behind Batman, is new leisure power

A Chinese moviegoer walks into the Wanda Cinema at the Wanda Group building in Beijing, Tuesday

Kelvin Chan (The Jakarta Post)
Hong Kong
Tue, January 12, 2016

Share This Article

Change Size

Wanda, buyer of studio behind Batman, is new leisure power A Chinese moviegoer walks into the Wanda Cinema at the Wanda Group building in Beijing, Tuesday. Wanda Group announced Tuesday it is buying Hollywood's Legendary Entertainment, the maker of films such as "Batman," for $3.5 billion in the first Chinese acquisition of a major U.S. film company. (AP/Andy Wong) (AP/Andy Wong)

A

span class="inline inline-center">A Chinese moviegoer walks into the Wanda Cinema at the Wanda Group building in Beijing, Tuesday. Wanda Group announced Tuesday it is buying Hollywood's Legendary Entertainment, the maker of films such as "Batman," for $3.5 billion in the first Chinese acquisition of a major U.S. film company. (AP/Andy Wong)

Wanda Group's takeover of the U.S. studio behind hit films such as "Batman" and "Inception" is the latest in a slew of acquisitions for its billionaire chairman Wang Jianlin, who has ambitious plans to turn the company into a global leisure and entertainment powerhouse.

Besides film studio Legendary Entertainment, Wanda has snapped up businesses in areas from sports to real estate since 2012.

___

CHINA'S HOLLYWOOD

Film is a big part of Wanda's strategy. The company is creating China's Tinseltown with an $8 billion movie studio complex in the country's northeast that will be fully operational by June 2017. The Qingdao Oriental Movie Metropolis is a key part of Wang's plan to dominate China's fast growing film market. One of the complex's 20 studios will be the world's largest at 10,000 square-meters (108,000 square-feet). There's also a permanent underwater studio, an Imax research and development center and China's biggest film and celebrity wax museums. Wang said at the project's launch in 2013 that the company aims to shoot 100 domestic films and TV shows a year at the studios, where sets will simulate locations from Europe, the Middle East and China's Ming and Qing dynasties.

___

CINEMA CHAIN

Wanda bought AMC Entertainment Holdings, the second biggest U.S. movie theater chain, in 2012 in a $2.6 billion deal that was the biggest Chinese takeover of an American company at that time. Leawood, Kansas-based AMC, which acquired small U.S. operator Starplex last year, operates 379 cinemas with 5,261 screens in the U.S. and Canada.

___

TRIATHLONS

Wanda bought the company that owns the Ironman triathlon brand and race series last year to tap rising demand for the sporting competitions from China's growing middle classes. The company paid $650 million for Tampa, Florida-based World Triathlon Corp., which operates 250 events a year. It plans to introduce the swimming, biking and running races to China, where people are becoming more interested in fitness as their incomes rise.

___

SPORTS MARKETING

Wanda made inroads into the lucrative sports broadcasting industry by buying Swiss sports marketing company Infront Sports & Media last year. The 1.05 billion euro (then $1.2 billion) acquisition gives it a business that produces World Cup television broadcasts for FIFA and clients that include governing bodies of skiing and ice hockey, Italy's top-tier Serie A league and the Chinese basketball league.

___

SPANISH SOCCER

Wanda took a 20 percent stake in Spanish champion team Atletico Madrid for 45 million euros (then $52 million) last year. The company plans to work with the team to open three football schools in China while also inviting Atletico to play there in order to provide Chinese players with advanced training and experience from Europe. The two are also investing in a Madrid center that will provide special training for Chinese youth players.

___

LUXURY YACHTS

Wanda made a high profile expansion into the luxury motor yacht industry with the acquisition of Britain's Sunseeker for 320 million pounds (then $500 million) in 2013. The company said the purchase was part of its strategy to expand into the global luxury, entertainment and tourism markets. It also came at a time when surging numbers of newly minted Chinese billionaires were fueling demand for luxury cars, boats and private jets. Sunseeker, based in Poole, Dorset, also has ties to the film world. Its boats have appeared in James Bond movies since 1999's "The World Is Not Enough," which featured them in a chase down London's River Thames.

___

REAL ESTATE ROOTS

The company is building a 700 million pound ($1 billion) luxury hotel and apartment complex in London, in what it says will be the first Chinese-operated luxury hotel overseas. The project's five-star, 160-room hotel and more than 400 apartments overlooking the Thames reflect the company's roots, which are in real estate development. (kes)(+)

Your Opinion Matters

Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.

Enter at least 30 characters
0 / 30

Thank You

Thank you for sharing your thoughts. We appreciate your feedback.