D

igital soccer business Dugout and News Corp have revealed plans for a landmark acquisition by Dugout of News Corp’s mobile and online platform ballball, which delivers highlights of the world’s leading leagues, among other things, to the fastest growing markets in Southeast Asia.

“Our aim with Dugout was to make it the digital soccer destination of choice by aligning clubs and players with brands and fans. We have already created over 15,000 hours of exclusive video content with our partners,” Dugout founder and chairman Elliot Richardson said in a statement. He further said the purchase of ball would show the continued momentum behind the business.

Dugout focuses on expanding its global presence and providing soccer fans around the world with access to content from the popular soccer clubs and players in the world, the company said in a statement.

Dugout represents the first time of world’s biggest clubs joining forces to create a business — with partners including Arsenal FC, Chelsea FC, FC Barcelona, FC Bayern Munich, Juventus, Liverpool FC, Manchester City FC, Paris Saint-Germain and Real Madrid.

The website, launched by News Corp in August 2013, and is one of the leading soccer video platforms in Southeast Asia.

The agreement to acquire ballball will see Dugout showcase the mobile and online platform’s unique aggregation of soccer content in two key territories: Vietnam and Indonesia. The best of Dugout’s content is also available on ballball.com.