TheJakartaPost
Please Update your browser
Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.
It takes a village to build Indonesian badminton. Private companies play their part.
Indonesian badminton is lucky to receive support from tobacco company PT Djarum, Japan's vehicle brand Daihatsu and property developer Sinar Mas Land, among others, to keep it afloat.
Change text size
Gift Premium Articles
to Anyone
Share the best of The Jakarta Post with friends, family, or colleagues. As a subscriber, you can gift 3 to 5 articles each month that anyone can read—no subscription needed!
An audition session by PB Djarum badminton club in Purwokerto, Central Java, in September. (pbdjarum.org/pbdjarum.org)
As the second-most popular sport in the country, after soccer, badminton has been able develop through the continuous support of private companies.
It really takes a village to nurture a sport in Indonesia, especially with weak financial assistance from the government as sports development is rarely a priority.
The public is familiar with the support of PT Djarum, an Indonesian tobacco manufacturer that was founded in 1951.
Djarum and its subsidiaries have continuously helped build up Indonesian badminton.
Its works range from owning badminton club PB Djarum, which has produced world-class shuttlers such as Olympic gold medalists Liliyana Natsir and Tontowi Ahmad, to sponsoring a Badminton World Federation (BWF) world tour super 1000 tournament, the Blibli Indonesia Open, with the biggest prize money a total of US$1.25 million.
The Indonesian badminton community is also supported by Japan-based car brand Daihatsu, via Indonesia’s Astra Daihatsu Motor (ADM), and property developer Sinar Mas Land.
Daihatsu states its clear intention of supporting the development of badminton, especially in Japan, Indonesia and Malaysia, on its official badminton website, daihatsu-badminton.com.
to Read Full Story
- Unlimited access to our web and app content
- e-Post daily digital newspaper
- No advertisements, no interruptions
- Privileged access to our events and programs
- Subscription to our newsletters
or
Purchase access to this article for
We accept
Redirecting you to payment page
Pay per article
It takes a village to build Indonesian badminton. Private companies play their part.
Rp 35,000 / article
1
Get started by logging in or creating your account
By proceeding, you consent to the revised
Terms of Use, and Privacy Policy.
Don't have an account?
Create your free account
By proceeding, you consent to the revised
Terms of Use, and Privacy Policy.
Already have an account?
2
- Palmerat Barat No. 142-143
- Central Jakarta
- DKI Jakarta
- Indonesia
- 10270
- +6283816779933
2
Total
Rp 35,000
Your Opinion Matters
Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.
Enter at least 30 characters
0
/ 30
Thank You
Thank you for sharing your thoughts. We appreciate your feedback.
Share options
Quickly share this news with your network—keep everyone informed with just a single click!
Gift Premium Articles
to Anyone
Share the best of The Jakarta Post with friends, family, or colleagues. As a subscriber, you can gift 3 to 5 articles each month that anyone can read—no subscription needed!
Continue in the app
Get the best experience—faster access, exclusive features, and a seamless way to stay updated.