PT Wook Global Technology sales director Rosita Su said that WOOK continues to put forward strategies to maintain the predicate of the two brands as superior power bank products that are answering the needs of the wider community.

Vivan and Robot received an award from Superbrands on Friday, Nov. 11, 2022 which had gone through stages of research and official approval from the Nielsen international survey agency as the best guarantee for Indonesian consumers. This Superbrands award is quite prestigious for brand owners.

“It is a matter of pride for us that Vivan and Robot received the Superbrands award. This ensures that the two brands have gained more trust from the public and is the best achievement for our commitment and consistency to provide the best products for the community. We believe that the demand for power banks will continue to increase because many applications on smartphones consume excessive amounts of power resulting in a shorter time in battery consumption.  Another factor is the price of power banks, which are now more affordable," explained Rosita.

Through this achievement, according to Rosita, WOOK consistently gives out products with the best quality of assurance, starting from the lowest capacity to the largest. As one of the company's flagship products, Vivan is equipped with Quick Charge 3.0 technology, which allows for a faster charging process and only takes 30 minutes to be 80 percent charged. This speed is two-way: when charging the power bank and when the power bank is used to recharge smartphones or other devices.

In addition to offering quality power bank products, WOOK also continues to provide other smartphone supporting devices such as data cables, chargers, earphones, speakers, mini fans and desktop holders.

“Through continuous innovation that we develop into the company's innovative products, WOOK maintains a growth rate of 50 percent each year. In the future, the company will continue to innovate by developing electronic devices that focus on audio and fast charging in order to respond to the current trend of smartphone technology development," Rosita said.

Consistency in innovation, in terms of products, services and marketing strategies, has made the Vivan and Robot brands increasingly popular in the midst of an increasingly fierce business competition. In fact, responding to the challenges of the economic recession, Rosita is optimistic that public trust in the brand that continues to strengthen will certainly have an impact on the company's performance going forward.

"The various awards that Vivan and Robot already have will provide added value to these two products compared with competitors' products, while at the same time spurring the spirit of management to continue to innovate to provide satisfaction to customers, "he said.

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