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Jakarta Post

Executive Column: Shifting gears as data takes the driver’s seat: Indosat

  • The Jakarta Post

Jakarta   /   Mon, March 4 2013   /  08:47 am

Alexander Rusli: (Courtesy of PT Indosat)The thirst of mobile phone users for data has compelled telecommunication companies to invest heavily to improve their networks. Alexander Rusli, the new CEO and president director of PT Indosat, spoke with The Jakarta Post’s Mariel Grazella on how the firm’s drive for data has realigned its investments and team focus with mobile operators.

Question: Telecommunications firms have been pouring large sums to upgrade their data networks to keep pace with demand. How much financial pressure has this exerted on Indosat, given narrow profit margins?

Answer: Indosat’s networks are going through a modernization process. Telcos have to be able to invest with the right size in the right place. Previously, we could experiment more because the margins were large. Ten years ago, Indonesia was one of the most profitable markets for telcos in...