‘Super’ smart customers build strong brands
Galih Rangha Putra and Daniel Surya
Fans of American football, including those here in Indonesia, are well aware of the huge star power of the Super Bowl in attracting millions of viewers.
The US is consumed by Super Bowl fever during the first weekend of February, especially anticipation of the famous half-time commercials.
Many brand and advertising enthusiasts, customers and the general public eagerly await the Sup...
- Indonesia prepares company to manage Freeport
- Freeport needs to stand up to Indonesia over the CoW issue
- Bandung terrorist suspect was 'recidivist': Police
- Indonesian woman shocked to find kidney had been removed after working in Qatar
- Rihanna is named Harvard University Humanitarian of the Year
- Anies, Ahok to face off in second round: KPU Jakarta
- Philippine militants release video of German's beheading
- NGO urges King Salman not to forget his promises to crane victims
- Six ways to identify an authentic Padang restaurant
- Ten truly remote places where your boss can’t track you down