TheJakartaPost

Please Update your browser

Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.

Jakarta Post

Cigarette ads are `just business' for Nidji

JP/ARIEF SUHARDIMAN JAKARTA: The members of pop-rock band Nidji have broken their silence over a protest by the National Commission for Child Protection about the band's involvement in a TV cigarette ad

The Jakarta Post
Mon, February 23, 2009 Published on Feb. 23, 2009 Published on 2009-02-23T14:23:55+07:00

Change text size

Gift Premium Articles
to Anyone

Share the best of The Jakarta Post with friends, family, or colleagues. As a subscriber, you can gift 3 to 5 articles each month that anyone can read—no subscription needed!
Cigarette ads are `just business' for Nidji

JP/ARIEF SUHARDIMAN

JAKARTA: The members of pop-rock band Nidji have broken their silence over a protest by the National Commission for Child Protection about the band's involvement in a TV cigarette ad.

In their defense, Nidji said they had no intention at all to indirectly call Indonesian children to smoking, as claimed by the commission.

"Appearing in the ad doesn't mean we are calling people to smoking," Velle, Nidji's manager, said on behalf of the whole band. "There's no such a call in the ad; we're just being the models."

Velle was quoted by detik.com as saying that appearing in the ad was just about business.

"We're doing business through music; we're part of showbiz," Velle said, adding, "Therefore, our decision to take the ad offer was only for commercial purposes - for money."

Nidji acknowledges that the band gained many fans among children after the success of the film Laskar Pelangi (Rainbow Warriors), in which they perform a song with the same title.

The band and their managers are still discussing the matter and plan to reply to the commission's protest letter, Velle said.

"We will send a reply. Hopefully, our letter will really be able to represent us." - JP

Your Opinion Matters

Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.

Enter at least 30 characters
0 / 30

Thank You

Thank you for sharing your thoughts. We appreciate your feedback.

Share options

Quickly share this news with your network—keep everyone informed with just a single click!

Change text size options

Customize your reading experience by adjusting the text size to small, medium, or large—find what’s most comfortable for you.

Gift Premium Articles
to Anyone

Share the best of The Jakarta Post with friends, family, or colleagues. As a subscriber, you can gift 3 to 5 articles each month that anyone can read—no subscription needed!

Continue in the app

Get the best experience—faster access, exclusive features, and a seamless way to stay updated.