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Jakarta Post

IKAT Indonesia launches ‘new normal’ essentials for anniversary

  • Josa Lukman


Jakarta   /   Sat, August 15 2020   /  01:00 am
Weaving into tradition: The brand has its origins in creative director Didiet Maulana’s vision to preserve and promote traditional textiles.(Courtesy of IKAT Indonesia/-)

Dubbed the “New Normal Essentials”, the newly launched mini collection by fashion label IKAT Indonesia is comprised of four sets of daily essentials you need in your bag, infused with the brand’s blend of modernity and tradition.  Priced at Rp 359,000 (US$24.65) each, the set is composed of a pouch cut from a combination of tenun, ikat and lurik traditional handwoven cloth, a matching non-medical facemask, as well as multipurpose sanitizer and hand soap. Four patterns are available to style with your look; the subtle and understated Kayana with black and dark grey tones; the modern Daliya with a classic black-and-white color scheme and stripes; the bold yet soft Sadira with vibrant purple hues; and the versatile Nida with its earth-tones and subtle pops of color. Mask is the new black: IKAT Indonesia's line of facemasks combines two traditio...