he annual Jakarta Fashion & Food Festival (JFFF) returns for its 14th installment and will run until May 7 at Summarecon Kelapa Gading mall, North Jakarta, providing a wide selection of local culinary and fashion events by local designers.
The fashion event, dubbed Fashion Village, slated to run until April 30, features more than 90 booths selling ready-to-wear collections in the ground floor corridors of Mal Kelapa Gading 2, 3 and 5. Many brands, small medium enterprises and fashion schools will participate in the event, including Itang Yunasz, Oemah Etnik, North Jakarta Handicraft Council (Dekranasda), Indonesian Batik Foundation, and Indonesian Fashion Designers and Fashion Entrepreneurs Association (APPMI).
The festival will also present a series of fashion shows from local designers and brands, as well as the JFFF Awards, which are held to appreciate celebrated figures in the Indonesian fashion scene. Among the designers scheduled to take part are Danny Satriadi, Irsan, Ivan Gunawan, Lulu Lutfi Labibi and Musa Widyatmodjo.
As for the food festival, JFFF returns with Kampoeng Tempo Doeloe (KTD) at La Piazza. Set in a village-like ambiance, KTD features more than 100 booths that will serve traditional cuisine, starting from meatballs and soto (aromatic soup) to local snacks.
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JFFF deputy chairman Cut Meutia said that all the participants in KTD had been chosen by a special team from the festival. “We didn’t recruit them based on region; we chose them based on people’s favorite foods. [They) usually have delicious menus but lack promotion,” she recently told The Jakarta Post.
Visitors to the festival can also join the Wine & Cheese Expo slated until May 7. Located within the same area of KTD, this year's event offers various high-quality wines from inside and outside the country, including from Hungary, Slovakia, France and Spain. It will also host competitions for sommelier, wine dinners with renowned chefs and the fifth installment of the Jakarta Wine & Cheese Run.
However, unlike JFFF's previous installments, the Gading Nite Carnival will not be held due to the construction of the Light Rapid Transit (LRT) in Kelapa Gading.
Those who want to visit the JFFF can view the complete schedule of the festival on its official website (jfff.info/). (kes)
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