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Ferrari receives Red Dot design award for fourth consecutive year
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A Ferrari Portofino is seen by the French Riviera. (Ferrari/File)
I
talian sports car manufacturer Ferrari won the Red Dot: Best of the Best design award for its state-of-the-art design of the Portofino on July 9.
This is the fourth consecutive year that Ferrari has received the coveted award.
The jury of international designers that awarded Ferrari praised the Portofino for its striking design, calling it “the perfect embodiment of novel approaches that point to the future”.
“Embodying an impressive evolutionary advancement, the Ferrari Portofino fascinates with an exciting design language. It comes across as a fascinating sculptural statement. The integration of the retractable hardtop presents an optimal solution. The haunting elegance is further underscored by the uncompromising quality in material and workmanship,” said the jury in a statement.
Read also: Ferrari optimistic about Indonesian sales
Additionally, two other Red Dot awards were bestowed to Ferrari, with the 812 Superfast and the FXX K EVO each winning an award for outstanding design quality.
The 812 Superfast received the award for its advancement of the powerful V12-engine Ferrari.
Meanwhile, the FXX K EVO received the award for its modern design, thanks to cooperation between Ferrari’s engineers and its Styling Center design team. (anm/kes)
