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Online learning platform Cakap records sevenfold increase in student users
Cakap, the learning platform that pioneered two-way online learning, has recorded a significant increase in user numbers.
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(Courtesy of Cakap)
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strong>Cakap, the learning platform that pioneered two-way online learning, has recorded a significant increase in user numbers. In the first quarter of 2021, the number of active users was up more than seven times from the same period last year.
"Given the rapid increase in the number of Cakap’s active users, we are truly grateful, as it positions Cakap as a much-needed, leading learning solution, especially given the social restrictions put in place during the pandemic," Cakap Co-Founder and CEO Tomy Yunus said in a statement.
Tomy explained that the number of paying users, which had multiplied since the beginning of the pandemic, had helped Cakap record tremendous business growth.
"According to Cakap's latest financial statement, we have managed to post net profit for two consecutive quarters, which is driven by increasing demand for numerous training courses," he said.
Tomy attributed the growth to people finding Cakap to be the answer to their demand for remotely accessible educational services, which can provide an effective and quality educational method for students. User satisfaction ratings have also provided evidence, where app ratings on Google’s Android and Apple’s iOS devices show a score of 4.9 out of 5.0. Since its launch in 2019, Cakap has reached over one million students.
Cakap offers foreign language training for Japanese, Mandarin, English and Indonesian. It also developed an Augmented Reality (AR) feature, which can show three-dimensional content with audio-visual interactions that can be enjoyed in real time during lessons. Currently, the technology can only be used in the 'Cakap Mandarin for Kids' class, which was launched in January.
Along with language training, Cakap is also expanding into other classes with its “Cakap Upskill” program. So far, this program consists of Entrepreneurship, Career Development and Personal Development classes.
“We expect that the 'Cakap Upskill' program will be able to upskill and reskill Indonesia’s young generation, so that, in the future, Cakap as a technology-based education platform can be the first choice in improving the quality of education. With our existence, Cakap will also support the government's program to produce excellent human resources for an advanced Indonesia in the future," Tomy concluded.
