Set as part of the e-wallet service’s #2021Wishes initiative, “Simfoni Rindu” is dedicated to GoPay users who have been sharing their next year’s wishes on the feature's feed for two months by transferring money through GoPay.
ojek’s e-wallet service GoPay has collaborated with DJ duo Diskoria, singer Fathia Izzati and actor Joe Taslim to release a new upbeat song "Simfoni Rindu" (Symphony of Longing).
Set as part of the e-wallet service’s #2021Wishes initiative, “Simfoni Rindu” is dedicated to GoPay users who have been sharing their next year’s wishes on the GoPay feed for two months by transferring money through GoPay. Apart from wishing for the end of the COVID-19 pandemic, most users also hoped they could travel and get their dream job in 2021.
All wishes were compiled by GoPay and Diskoria into the song, while several were featured in the music video.
GoPay head of marketing Fibriyani Elastria said the wishes were like a breath of fresh air to welcome the year 2021 with a new spirit.
“We collaborated with Diskoria, Fathia Izzati and Joe Taslim in the hope that the song’s positive message will spread even further,” Fibriyani said in a statement.
She added that they planned to convert the messages to #2021Wishes.
“All the messages will be multiplied by Rp 20,021 [US$1.43] and converted into Rp 140 million to be later donated to the Gadget for Study initiative on online crowdfunding platform kitabisa.org,” Fibriyani said.
Merdi Simanjuntak and Fadli Aat of Diskoria found that writing the song was somewhat unique.
“It’s our first time making a song filled with people’s stories during the outbreak. We’ve missed a lot of things, starting from vacations to having gatherings with friends and family. We’re not as free as we used to be,” said Merdi. “Though unfortunate events happened this year, we’d like to encourage our listeners to keep going to welcome a better 2021.”
Joe, who performed a duet with Fathia in the song, said: “The year 2020 wasn’t easy for all of us. We often spend time alone and rarely meet other people, which makes us miss fun things. I think this song can unify us.” (wir/wng)
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