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Jakarta Post

Dyandra forms joint ventures for expo biz

  • Tassia Sipahutar

    The Jakarta Post

Jakarta   /   Sat, June 8, 2013   /  01:39 pm
Dyandra forms joint ventures for expo biz Booking growth: Publicly-listed event organizer PT Dyandra Media International’s president commissioner, Agung Adiprasetyo (second left), points something out to president director Lilik Oetama (center), operational director Danny Budiharto (left), vice president director Rina R. Maksum (second right) and commissioner Cherly Piktiyani Santoso after a general shareholders’ meeting in Jakarta on Friday. (JP/Nurhayati) (second left), points something out to president director Lilik Oetama (center), operational director Danny Budiharto (left), vice president director Rina R. Maksum (second right) and commissioner Cherly Piktiyani Santoso after a general shareholders’ meeting in Jakarta on Friday. (JP/Nurhayati)

Booking growth: Publicly-listed event organizer PT Dyandra Media International'€™s president commissioner, Agung Adiprasetyo (second left), points something out to president director Lilik Oetama (center), operational director Danny Budiharto (left), vice president director Rina R. Maksum (second right) and commissioner Cherly Piktiyani Santoso after a general shareholders'€™ meeting in Jakarta on Friday. (JP/Nurhayati)

Event organizer PT Dyandra Media International (DYAN), subsidiary of the Kompas Gramedia Group, teamed up with UK-based event organizers to strengthen its foothold in the country'€™s exhibition industry.

The publicly listed company recently formed PT Dyandra UBM International with UBM, and PT Dyandra Tarsus International with Tarsus Group.

Dyandra owns a 50 percent stake in each joint venture.

DYAN plans on running a jewelry exhibition with UBM and an automotive component expo with
Tarsus next year.

'€œUBM is the largest jewelry expo organizer in Hong Kong and Tarsus has a strong background in an automotive component exhibition,'€ he said in Jakarta on Friday.

'€œWe hope to collaborate in those two fields because they have not been fully developed in Indonesia.'€

Danny said the events would be located in Jakarta, but declined to provide details on the level of its investment within the joint ventures, citing the company'€™s business confidentiality agreement with the parties concerned.

Dyandra, which went public March this year, currently operates two major divisions, event organizing and hotel management.

Its event organizing portfolio includes the annual Indonesia International Motor Show (IIMS), Mega Computer Bazaar and Indonesia Cellular Show.

It also operates several convention centers in Nusa Dua, Bali; Surabaya, East Java; and Medan, North Sumatra.

Dyandra ventured into the show business as well by establishing PT Dyandra Amaradana, a concert promoter.

Meanwhile, in hotel management, it currently has seven Santika and Amaris hotels in Bali, Jakarta, Bogor in West Java, and Pekanbaru in Riau.

It is building four more hotels in Cikarang, West Java, and Jakarta this year, and another 10 hotels
between 2014 and 2015.

Dyandra expects to grow revenue by more than 70 percent to exceed Rp 1.06 trillion (US$108.39 million) and its bottom line by 40 percent to reach Rp 91.32 billion by year-end, supported by its thriving event organizing business.

According to Danny, the company hopes to hold around 750 events this year, higher than the 700 events recorded last year.

'€œBesides the annual IIMS, we are also looking to hold the APEC [Asia-Pacific Economic Cooperation] Summit at our Bali Nusa Dua Convention Center in October,'€ he added.

Dyandra'€™s latest financial report shows that it booked Rp 183.39 billion in revenues between January and March this year, almost doubling from the same period a year before.

But higher costs made the company post Rp 4.56 billion net losses in the same period this year, lower than Rp 5.36 billion a year before, said Dyandra finance director Budi Yanto Lusli.

The company booked Rp 64.9 billion in net profits throughout last year, more than a four-fold increase from the previous year.

As of March this year, its total assets reached Rp 1.75 trillion, its liabilities Rp 768.73 billion and its equities Rp 986.36 billion.

Dyandra'€™s shares were closed at Rp 350 apiece on Friday, down 1.4 percent from Wednesday.

Separately, Kompas Gramedia Group CEO Agung Adiprasetyo said the group would soon launch its own pay-television operator, dubbed K Vision, in September. '€œIt will focus on providing educational materials for the public. At the moment, we are waiting for the necessary permits from the Communications and Information Ministry,'€ he said, adding around Rp 1 trillion to Rp 1.5 trillion had been invested to attract around 300,000 subscribers during K Vision'€™s first broadcasts.

Indonesia has now four major players in the pay-TV industry, namely MNC Group'€™s Indovision, Telkom'€™s Telkomvision, Elang Mahkota Group'€™s Nexmedia and Lippo Group'€™s First Media.

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