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Jakarta Post

New e-commerce rule confuses businesses

  • Marchio Irfan Gorbiano

    The Jakarta Post

Jakarta   /   Tue, December 10 2019   /  12:34 am

The government’s new regulation on e-commerce has left small business players confused, with every party that sells online now required to get a license. For e-commerce players, the regulation has led to “wild interpretation”, according to the industry’s representative.Disfiyant Glienmourinsie, a merchant who sells homemade food primarily through Instagram, said the government should clearly define the kind of online merchants that should apply for a permit. Otherwise, the regulation could potentially discourage digital entrepreneurship.“For new online merchants that are only a week or a month into their business, I think [the permit] is not worth it. They are likely to think: ‘I want to focus on my business but instead am hampered [by the government]’,” said the 31-year-old, who started her online business in mid-2018.E-commerce transactions in Indonesia are expected to ...