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Jakarta Post

Trademark law: Challenges for brand owners

  • Aga Nugraha
    Aga Nugraha

    Advocate and IP lawyer at Lubis Santosa & Maramis

Jakarta   /   Mon, February 20, 2017   /  02:18 pm
Trademark law: Challenges for brand owners In 2016 Swedish furniture giant IKEA lost a trademark battle to its local rival, Intan Khatulistiwa Esa Abadi aka IKEA, too. (Shutterstock, Inc./r.classen)

Amid the increasing awareness of the significance of intellectual property (IP) in today’s digital economy, we have seen some promising developments in Indonesia’s IP regulatory framework. Within two years, the government has passed new pieces of legislation for copyright, patent, and most recently trademark protection. Although the mechanisms of IP enforcement, legal enforcement and border customs protection remain difficult, the new legislation has been muchwelcomed among Indonesia’s IP players. The 2016 Trademark and Geographical Indications Law includes various specific provisions on geographical indications. Much has been said about the new provisions and changes in the law. This article will instead focus on some of the possible practical implications resulting from the changes, particularly the ones affecting well-known trademark protections against badfait...

Disclaimer: The opinions expressed in this article are those of the author and do not reflect the official stance of The Jakarta Post.