he Zora, a premium residential area in BSD City developed by Sinar Mas Land and Mitsubishi Corporation, has succeeded in achieving its sales target one year faster than planned through its latest cluster Kanade.
Launched in July 2023, the Kanade cluster has sold 99 percent of its stock. This success follows four previous clusters at The Zora, namely Keia, Kimora, Kazumi and Kiyomi, all which have sold out.
Jeannie Kurniawan, head of sales and marketing at The Zora, said that since its introduction in 2018, The Zora had been the first gateway to the development of BSD City in the western area, which has received a positive response from the premium property market in Indonesia.
A total of 522 housing units, plots and shop houses in The Zora area have been sold, with only five units of the Kanade Type 10 cluster still available. The Kanade Type 10 unit has a land area of 200 m2 and a building area of 358 m2, consisting of three floors and equipped with a rear garden that is connected to the living room on the second floor, creating a private green space that can be enjoyed at any time.
"With BSD City's extraordinary growth, the superior facilities we offer and a well-established environment, property values in Kanade are predicted to continue to increase, making investing in this residential cluster a smart investment move," she said.
Kanade is the last residential cluster in The Zora area, designed using the concept of "Living in Harmony", by combining the best design, facilities and materials. The use of imported marble and low e-glass in building materials adds a luxurious impression while increasing energy efficiency, while all functional spaces in the Kanade cluster face the garden inside the house to provide a nature-centric impression.
At the same time, modern technology is also an integral part of every Kanade unit. Features such as home elevators, automatic garage doors, smart homes, CCTV and split ducts in several types of homes ensure that each home is not only beautiful to look at, but also provides optimal security and comfort.
The main facilities of The Zora BSD City can be found at the Samasana Club House, which is equipped with an onsen pool, semi outdoor pool, sauna, gym area, tennis & basketball court, skate park, lounge and open kitchen, offering an ideal place to relax and spend quality time together without having to leave the residential area.
The Zora is also equipped with five thematic gardens with Japanese nuances, namely Ohana, Nami, Hanabi, Hoshi and Kizuna Garden. Each garden is designed to provide a different experience, from a children's play area to a peaceful meditation area.
The Zora’s strategic location provides ease for residents in reaching business and shopping centers, such as West Park BSD, Foresta Business Loft BSD, The Breeze, QBig, Ararasa Mall, GrandLucky Superstore, AEON Mall, Rans Nusantara Besar, ITC BSD and EASTVARA Mall. In the education sector, residents are within walking distance to the IPEKA BSD School, as well as close proximity to Prasetiya Mulya University and Genesis School. Health facilities such as Eka Hospital and Mitra Keluarga Hospital are also easily accessible, providing a sense of security and comfort for families.
In terms of access, The Zora area is only three minutes from the Serpong-Balaraja Section 1A toll gate. The residential area can also be reached via several toll roads, namely the Serpong-Balaraja Toll Gate Section 1A, the Jakarta-Merak Toll Road (Kebon Jeruk Toll Road) and the Jakarta-Serpong Toll Road, which is integrated with the Kunciran-Serpong Toll Road, JORR 2, Soekarno-Hatta Airport Toll Road, Serpong-Cinere Toll Road and Jagorawi Toll Road.
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