fter successfully recreating the taste, texture and smell of beef, scientists and food manufacturers are scrambling to put the next big thing in faux protein on grocery store shelves: faux fish.
In recent years, brands like Impossible Foods and Beyond Meat -- the leaders in the faux meat market -- have succeeded in scoring premium shelf space in mainstream grocery stores and fast food restaurant chains, including A&W Canada, Tim Hortons and most recently, Burger King with their plant-based meat.
With overfishing depleting the planet's oceans and threatening the marine food chain, scientists and food manufacturers are applying similar plant-based principles and cellular technology to recreate fish and tackle another planetary crisis.
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As noted by The New York Times, Impossible Foods is currently developing faux fish using the same heme protein used in its faux beef. Last month, the team produced an anchovy-flavored fish broth made from plants.
At Whole Food stores across the US, consumers can purchase plant-based tuna from Good Catch, which replicates the fish flavor using legumes, algal oil and omega-3s.
Ocean Hugger also recreates the texture and appearance of raw ahi tuna used in sushi with tomatoes, while New Wave Foods produces plant-based facsimiles of shrimp.
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