Revenue rose 57 percent  year-on-year (YoY) to Rp 1.8 trillion, driven by higher transaction volumes and continued rollout of new stores. Meanwhile, net profit surged 160 percent YoY to Rp 226 billion, with profit-after-tax margin improving by 5.0 pp. to 12.5 percent, reflecting enhanced efficiency and margin optimization. The gross profit margin also strengthened to 56 percent, driven by continuous operational optimization efforts.

Despite macroeconomic headwinds, MR.D.I.Y. Indonesia maintained its resilience, delivering solid revenue and profit growth, a reflection of the company’s strategy, solid business model and adaptability in a dynamic retail environment.

“As we enter 2025, we are energized by the strong momentum we have achieved through a disciplined execution and thoughtful expansion. As we grow our presence across Indonesia, especially in underserved areas, we remain committed to delivering greater value, accessibility and long-term positive impact for more Indonesian families,” said Edwin Cheah, president director of MR.D.I.Y. Indonesia.

Edwin Cheah, president director of MR.D.I.Y. Indonesia (center), with Rika Juniaty Tanzil, chief financial officer of MR.D.I.Y. Indonesia (left), and Frida Marpaung, chief people officer of MR.D.I.Y. Indonesia (right) at the opening of the 1,000th store

Strategic expansion, driven by customer accessibility

In February 2025, MR.D.I.Y. Indonesia reached a milestone by opening its 1,000th store in Bulukumba, South Sulawesi. With a total of 63 additional stores opened in Q1 2025, MR.D.I.Y. Indonesia operated 1,021 stores across the country, keeping it on track to achieving its full-year target of at least 270 new store openings. 

The company’s expansion remains focused on accessibility, with a strong emphasis on underserved regions, including tier-two and -three cities, to ensure more Indonesian families are able to access affordable and quality home improvement essentials. With a low industry penetration rate and significant white space across regions, MR.DI.Y. Indonesia sees ample room for continued expansion, reinforcing its long-term growth trajectory.

Alongside store growth, MR.D.I.Y. Indonesia continued to enhance customer engagement, leveraging key festive periods including Ramadan and Idul Fitri, by adapting product offering and services to evolving consumer behavior, supported by curated promotions and improved in-store experiences.

Strong fundamentals and responsible growth

Operationally, MR.D.I.Y. Indonesia remains on a strong footing. The company’s operating cash flow rose 91 percent YoY to Rp 304 billion, reaffirming MR.D.I.Y. Indonesia’s healthy liquidity.

“Our financial results reflect both the strength of our business model and the rigor of our execution. For the Q1 2025 period, the company recorded a healthy gearing ratio of 0.4x and return on equity of 34 percent, highlighting  effective capital management and sustained profitability. We continue to strengthen our supply chain operations and improve store-level productivity, serving as key levers that enable us to scale efficiently while maintaining a high level of service standards across our store network,” explained Rika Juniaty Tanzil, MR.D.I.Y. Indonesia’s Chief Financial Officer.

In line with the company’s historical milestone, MR.D.I.Y. Indonesia deepens its commitment to give back to the local community through its overarching dedicated sustainability program, MR.D.I.Y. Untuk Indonesia, which focuses on empowering its ecosystem, including children, women, local suppliers and the environment.

In conjunction with the company’s 1,000th store opening in February, initiatives such as a beach cleanup in Bulukumba, South Sulawesi, and the MR.D.I.Y. Charity Run engaged local communities in health and sustainability efforts. Furthermore, MR.D.I.Y. Indonesia also became the first Indonesian retailer to join the United Nations (UN) Global Compact, reinforcing its pledge to ethical governance and long-term sustainability.

“As we grow, we are deeply committed to doing so responsibly. We are investing in a continued, inclusive growth that uplifts the communities we serve and contributes to a more sustainable future,” said Edwin.

Illustration of customers shopping at MR.D.I.Y. Indonesia store

Looking forward

With a strong track record of consistent performance—including the past three-year CAGR of 42 percent in store count, 75 percent in revenue, and 191 percent in profit after tax—MR.D.I.Y. Indonesia continues to stand out in Indonesia’s home improvement retail space, both in growth and scalability.

The company remains equally committed to strengthening operational discipline, enhancing customer experience, and maintaining healthy margins. Backed by strong fundamentals and purposeful execution, MR.D.I.Y. Indonesia is well-positioned to drive sustainable growth and deliver long-term value in 2025 and beyond.