iti Indonesia, a subsidiary of United States-based Citibank, has partnered with credit card issuer Visa to fly 25 lucky Visa cardholders to Russia to attend the 2018 FIFA World Cup finals as Citi commemorates its 50th anniversary of operating in Indonesia.
In additions to tickets for the soccer matches, each lucky winner will also receive two return airline tickets, accommodation and a prepaid Visa product worth US$450.
Visa Indonesia marketing head Triari Senawirawan said Visa, which has partnered with FIFA since 2007, exclusively collaborated with Citi Indonesia.
The program will be held from February to April. The eight winners will be the Visa cardholders who collect the most points by the end of each month. The points are collected when the cardholders make retail or digital transactions and referrals.
Another winner will be decided through a lucky draw at the end of the program.
Citi Indonesia card product and acquisition head Margareta Wong said the three main contributors to Citi Indonesia’s consumer banking are the travel, e-commerce and lifestyle sectors.
Citi Indonesia consumer banking head Christina Teh Tan said the bank currently has one million Visa cards in circulation.
“Our consumers grew by 25 percent in 2017 year-on-year and we would like to maintain that figure as our growth target this year,” said Christina.
She added that Citi Indonesia’s card business revenue grew by 12 percent in 2017. (jlm/bbn)
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