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Jakarta Post

Trash or fashion: Internet personality turns empty packaging into statement pieces

  • Vania Evan

    Jakarta

PREMIUM
Jakarta   /   Mon, April 5 2021   /  01:00 am
Putri Samboda transforms used bags of chips into a ready-to-wear fashion bag.(JP/ Courtesy of Putri Samboda)

Imagine you stumble upon a girl wearing Chanel heels modified with budget flip-flop brand Swallow carrying a bag made out of used chip packaging. If this has ever happened to you, chances are you ran into Putri Samboda. Through her quirky sense of style, this Indonesian internet personality has sought to redefine both trash and fashion. While the act of transforming discarded materials like unused garments into wearable fashion pieces may not be new, Putri’s use of everyday waste like instant noodle packaging and burger wrapping paper is quite novel. Upcycled fashion, as it’s called in the fashion world, is a growing movement that’s proven to be more than a passing trend. It is partially an effort to reduce the industry’s negative impact on the planet. After all, fashion is one of the world’s most resource-intensive industries. This issue drove Putri t...