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BNI encourages MSME partners to go online
Through e-Katalog, BNI makes it easier for consumers to shop online from the comforts of their own home.
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(Courtesy of BNI)
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tate-owned bank PT Bank Negara Indonesia Tbk (BNI) continues to support micro, smalland mediumenterprises (MSME) in facing stagnant sales amid the COVID-19 pandemic and to continually enhance their business capacity and capability through Go Modern, Go Digital and Go Online to prepare themselves for a new normal in various aspects of life, including business.
As a tangible step in supporting the#BanggaBuatanIndonesia(#ProudofIndonesianProducts) movement launched byPresident Joko “Jokowi” Widodo atthe State Palaceon May 15, BNI presented its e-Katalog to promote MSME products that can reach remote areas.
Through e-Katalog, BNI makes it easier for consumers to shop online from the comforts of their own home. By purchasing products from BNI’spartners MSMEs, the public can indirectly helpboost the MSMEssales and take part in propelling the wheel of national economy.
In welcoming Ramadan and Idul Fitri, BNI presents its e-Katalog for culinary products, fashion and accessories from itsUMKM Rumah Kreatif BUMN and DebiturKredit Usaha Rakyat BNI initiatives,which have been curated from across Indonesia. Products from BNI’s MSME partners can be found at bni.co.id.
“We want to provide ease in the digital era by linking prospective buyers to MSMEs during the COVID-19 pandemic. Just choose the products from your home through the e-Katalog and they will be delivered to your home. The BNI e-Katalog can be accessed at //bit.ly/umkmbni,” BNI corporate secretary Meiliana said in Jakarta on Sunday.
In the culinary e-Katalog, people can find a variety of typical Indonesian cuisines, such askembang goyangdodol Betawi, a fudge-like confection made from glutinous rice, palm sugar and coconut milk; and keripik ceker from Rumah Kreatif BUMN Bekasi. Keripik pare and abon ikan tuna are also available at Rumah Kreatif BUMN Banyuwangi. Also available are various processed culinary products from Padang, Bengkulu, Pontianak, Katingan, Banjar Baru, Ternate, Makassar,Tabalong and other cities.
BNI’s e-Katalog forfashion and accessories provide a variety of typical Indonesian products best suited forcelebrating Idul Fitri along with family at home. The products include hand bags, leather wallets, glasses, shoes, kebaya (traditional Indonesian blouse), necklaces, bracelets, a variety of beautiful sandals and T-shirts.
Up to now, BNI has assistes 44 creative house projects (RKB)in Indonesia with thousands of MSMEs joiningworkshopson the development of business at Rumah Kreatif BUMN (State-Owned Enterprises Creative House) with the purpose of raising MSMEs to the next level. BNI also actively helps finance MSMEs under the microcredit program (KUR) and bringssmall business owners to national and international exhibitions.
On top of that, during the COVID-19 pandemic, BNI actively channeled staple food aid to affected families through its Agen46 program across Indonesia. A majority of the participants of AGEN46 are MSMEs, especially grocery stores, have become authorized BNI agentsand use electronic data capture(EDC) machinesin making transactions,helping the disbursement of funds under the small-scale venture credit program.The program has helped increase the economic level of Agen46 participants and their families.
