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Video game developers cash in on Africa's booming mobile market
Organisers of the annual Africa Games Week aim to help the gaming industry meet demand for African-made content and boost the potential of local talent.
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Two participants play a popular game, with fish visible in a tank in the background, at Africa Games Week, an event to bring African game developers, companies, consumers and enthusiasts together, next to the Two Oceans Aquarium, on February 23, 2022, in Cape Town. (AFP/Rodger Bosch)
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wo manga-like avatars lock swords against a comic strip backdrop, as Alexander Poone explains the different worlds of The Traveller -- a video game based on a graphic novel.
The 27-year-old from Johannesburg is showcasing his creation at the annual Africa Games Week taking place in Cape Town.
Organisers of the continent's largest gathering of game developers aim to help the gaming industry meet demand for African-made content and boost the potential of local talent.
Most of the games on the market are from America, Europe and Japan, but African content is negligible, said Poone.
There's "a lot of content that is new and not been fully explored yet," said Poone, founder of Dream Shards.
The hybrid event opened on Wednesday and will run through Friday, attracting some 2,500 developers, coders, designers, investors, and publishers, with 600 of them attending in-person.
Event co-founder Nick Hall said a lot of publishers say they want African-made content.
