ntering the second year of the Pertamina Grand Prix of Indonesia event, Pertamina Lubricants, with its Pertamina Enduro brand, will once again be present to enhance the prestigious world motorcycle racing event at the Pertamina Mandalika Circuit in Lombok, West Nusa Tenggara (NTB), from Oct. 13 to 15.
VP of sales and marketing for domestic retail automotives at Pertamina Lubricants, Nugroho Setyo Utomo, said, "The Pertamina Grand Prix of Indonesia 2023 is an internationally awaited racing event by the Indonesian people. We are taking part in this extraordinary energy by organizing various activities and programs that can be attended by loyal Pertamina Enduro customers."
In appreciation of the synergy established with various stakeholders, Pertamina Enduro is inviting more than 150 partners, including mechanics, distributors, influencers and industrial segment consumers to experience the "Enduro Mandalika Experience" by watching the Pertamina Grand Prix of Indonesia together.
Additionally, Pertamina Enduro is also inviting 12 lucky, loyal customers who won the Enduro Click & Win Prize program to experience watching MotoGP with free tickets and a free trip to Mandalika.
"The Enduro Click & Win program is Pertamina Enduro's way of appreciating all of our loyal Enduro oil customers while also promoting the spirit of motorsports, MotoGP. We've felt a lot of enthusiasm from the public, with over 35,000 customers participating in this activity." Nugroho added.
One of the winners of the Enduro Click & Win program, Joni Kustiyono, did not expect to be lucky enough to win after changing with Enduro oil in the motorbike he uses every day for work as an online motorcycle taxi partner.
"Thank you to Pertamina Lubricants for giving me the opportunity to watch MotoGP live in Mandalika. I never imagined I could go there for free. This will be a moment I will never forget," Joni said.
In Mandalika, Pertamina Enduro, alongside Pertamax Turbo, will open the Enduro Turbo Hub, located at Pertamina Gas Station 54.835.08 Bypass Bandara Int. Airport and Pertamina Gas Station The Mandalika 54.835.14. This hub offers exciting experiences for visitors, such as games, photobooths and oil changes with special Mandalika promotions of up to 20 percent off on Enduro Series products.
Furthermore, visitors and motorcycle communities can also purchase MotoGP tickets and official merchandise from the Pertamina Grand Prix of Indonesia. Unique to this year’s event, visitors can also purchase Pertamina Enduro Series oil directly from special vending machines located in the circuit area.
For people in Lombok, Pertamina Lubricants has also opened 10 Festival Ganti Oli (Oil Change Festival) outlets at 10 workshop locations with special promotions bundled with merchandise from Oct. 10 to 16 as a form of support for the local economy's upswing during the MotoGP Mandalika 2023 event.
"The presence of the Pertamina Enduro oil brand at MotoGP Mandalika is one of the milestones of Pertamina Lubricants' global strategy and our commitment to support the automotive sports world in Indonesia," Nugroho concluded.
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