While the resort has always championed Indonesian culture, cuisine, biodiversity, music, dance and craftsmanship, this year’s campaign will bring these traditions to life through immersive guest experiences that blend authenticity with a global appeal, embracing current and emerging trends in cultural encounters, wellness, dining excellence and sustainability.

Apurva Kempinski Bali general manager Vincent Guironnet said the resort was dedicated to bringing Indonesia’s rich heritage to life in a way that is immersive, meaningful and forward-thinking.

“With ‘Powerful Indonesia to the World,’ we are beyond merely showcasing Indonesia’s rich heritage, we are inviting the world to experience it first-hand. From our culinary journeys to our wellness programs and cultural collaborations, every element is designed to honor the past, celebrate the present and inspire the future.”

Guests embark on a journey that showcases Indonesia’s rich culture and traditions from the moment they arrive. The resort’s majestic architecture and design reflect the archipelago’s natural landscape, aesthetics, heritage and workmanship, seamlessly blending tradition with modern sophistication.

Beyond its striking exterior, bi-monthly themes exploring Indonesia’s seven main regions, Sumatra, Nusa Tenggara, Java, Kalimantan, Sulawesi, Maluku and Papua, offer an immersive and enriching experience through arrival rituals, indigenous cuisine, mystical storytelling, traditional games and artisanal craftsmanship.

In addition, the Apurva Spa is introducing a transformative and immersive approach to well-being, integrating science-backed longevity practices with Indonesia’s ancestral healing traditions, guided by an award-winning team of wellness experts and therapists.

This year’s wellness program highlights include Agra Shala Healing, a holistic therapy designed to restore balance and energy flow, and Neurobic Training, a cognitive and physical wellness method aimed at enhancing longevity and mental clarity.

Signature programs such as Awakening the Chakra Spirit, featuring the sacred Balinese Melukat purification ritual, continue to offer deep spiritual renewal. Additionally, guests can experience Sound Healing Meditation, Numerology and Reformer Pilates, ensuring a multidimensional journey tailored to modern wellness seekers.

As Bali’s premier dining destination, the award-winning resort continues to redefine culinary excellence with its 2025 culinary program, inviting diners on an unforgettable gastronomic journey where tradition meets contemporary creativity.

The resort continues to organize cross-cultural culinary exchanges, welcoming renowned international chefs to collaborate with its award-winning team. These initiatives bring unique dining experiences while fostering mentorship and skill-sharing to inspire the resort’s young culinary talent.

A key highlight for 2025 is the elevated positioning of Koral, Bali’s first aquarium dining experience. With the arrival of Michelin-starred chef Jean Baptiste Natali, Koral introduces a refined new menu that integrates innovative techniques and carefully sourced ingredients, bringing a new aspect of ethical sourcing while maintaining the restaurant’s signature immersive dining concept.

Further enhancing the experience is the innovative mixology in this year’s beverage program, where expert bartenders craft signature cocktails infused with rare Indonesian ingredients and reimagined classics. From vibrant tropical infusions to sophisticated artisanal blends, every sip is designed to celebrate Indonesia’s diverse flavours.

At the same time, The Apurva Kempinski Bali takes a holistic approach to sustainability, integrating cultural preservation, environmental stewardship and community empowerment into its guest experiences and operations. Recognized as Indonesia’s first GSTC-certified hotel, the resort has achieved EarthCheck 2nd Silver certification and was named “Best Sustainable Hotel” at the Ultimate Luxury Travel Related Awards (ULTRAs) in London in 2024.

Envisioning achieving carbon neutrality by 2030, the resort continues its long-term sustainability initiatives in 2025, focusing on decarbonization efforts, responsible sourcing and regenerative programs. The commitment extends to cultural preservation through curated guest experiences, collaborations with local artisans and community-driven initiatives.

The decarbonization program remains a key priority, with initiatives such as mangrove restoration, carbon footprint tracking and green mobility solutions. The resort also fosters local economic growth by sourcing from Indonesian producers, supporting regenerative farming and promoting fair trade principles.

Through ongoing collaborations with like-minded partners, guests and communities, The Apurva Kempinski Bali continues to contribute to Indonesia’s cultural and environmental sustainability while fostering a valuable business ecosystem that drives long-term economic growth, responsible operations and meaningful engagement with local communities.

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