3M Company, known for its popular Post-it sticky notes, has launched an interactive exhibition highlighting the art of handwriting in South Tangerang.
The exhibition, titled “Make It Stick, Make It Happen”, will run until October at Motomoto Museum Indonesia in BSD City.
Throughout the exhibition, visitors will be able to write their dreams and aspirations on Post-it notes in multiple color variants and stick them on the walls of five interactive installations.
Visitors are also encouraged to creatively arrange their Post-it notes to form colorful mosaics or fold them into unique origami.
Salome Indra Cahya, PT. 3M Indonesia business manager of stationery and office supplies, said she expected the handwriting exhibition to appeal to millennials who were increasingly used to digital typefaces.
Read also: Writing by hand improves cognitive abilities, says expert
“I hope this event will encourage our youth to gain more focus and creativity through handwriting. I expect the exhibition to fuel millennials’ collective spirit in pursuing their dreams,” she said in a statement.
Actor-presenter Boy William, owner of Motomoto Museum, said the museum would provide visitors with immersive artistic experiences throughout the exhibition.
“The museum boasts 23 interactive rooms which will immerse visitors in unique worlds,” he said in a statement.
The exhibition is part of 3M Indonesia’s ongoing “The Power of Handwriting” campaign, which is meant to raise awareness about creativity boost through the simple act of handwriting, which kicked off last year. (rfa/wng)
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