The Jakarta Post
Launched in 2012, Tinder boasts more than 6 million subscribers. (Shutterstock/ThomasDeco)
Online dating app Tinder is testing its latest Face to Face video chat in several countries, including in Indonesia, United States, Brazil, Australia, Spain, Italy, France and Vietnam.
According to a survey conducted by the company in the US between May 6 and 12 this year, half of their members have had video dates with a match off Tinder in the past month.
Moreover, 40 percent of its Generation Z members wanted to continue using video as a way to decide whether to meet in real life once their favorite spots reopened.
Tinder CEO Elie Seidman said during a recent roundtable video conference that more than half of the app’s members were members of Gen Z, between 18 and 25 years old.
When compared with previous generations, Seidman said Gen Z did not see the differences between real life and digital life.
Regarding the Face to Face feature, the company plans to include some tweaks, making it different from the typical video experience.
Unlike the usual video calls that most of the screen space displays the person on the other line, the Face to Face video is said to split the screen equally.
“Conversation is a two-way street and it’s better when you’re together 50/50. Plus, this helps you make sure you’re putting your best face forward with your match,” said the company in a statement.
Tinder is also said to prioritize safety. Therefore, users will have full control over the feature and it can only be used when both parties, who have matched on Tinder, agree to turn on the Face to Face video feature.
Prior to using the one-on-one video, callers must also agree to Tinder’s ground rules, which include no pornography or sexual content, no references to hate speech and violence.
The Face to Face video can also be deactivated anytime.
Launched in 2012, Tinder boasts more than 6 million subscribers. The app is available in 190 countries and in more than 40 languages. Tinder gained popularity in Indonesia in 2014. (kes)
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