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Jakarta Post

Go-Jek officially launches operations in Thailand

  • Riska Rahman

    The Jakarta Post

Bangkok, Thailand   /   Thu, February 28, 2019   /   01:49 pm
Go-Jek officially launches operations in Thailand Spreading its wings: Go-Jek founder and CEO Nadiem Makarim (fourth right) gestures alongside Communications and Information Minister Rudiantara (third right) and GET team and GET Win motorcycle drivers (below with yellow jackets) at the launch of GET in Bangkok on Wednesday, Feb. 27. (JP/Riska Rahman)

Homegrown ride-hailing app Go-Jek officially launched its operations in Thailand on Wednesday as part of its expansion into Southeast Asia.

Under the brand name GET, Go-Jek is collaborating with a Thailand-based team led by CEO Pinya Nittayakasetwat. The move is similar to Go-Jek’s expansion into Vietnam last year with Go-Viet, its first presence outside of Indonesia. 

"We were impressed with how Go-Jek influenced the lives of Indonesian people, so we want to bring the same impact to Thailand," Pinya told the press during GET’s launch in Bangkok. 

He said that Go-Jek supported GET's funding and technology, while his company provided the local knowledge necessary for growth. However, he refused to go into detail on how much Go-Jek had invested in GET. 

Founder and CEO of Go-Jek Nadiem Makarim said that the expansion into Thailand was a great opportunity for the Indonesian unicorn, as both countries shared similar characteristics. 

"Thais use motorcycles to get around just like we do in Indonesia," he said. "We also share a similar passion for food, so we think [expanding into] Thailand is a great opportunity for us."

Currently, the Thai ride-hailing app provides three services to its customers: motorcycle taxis, food delivery and instant courier services. It has also completed 2 million transactions and has 10,000 licensed drivers in 41 districts in Bangkok.

Pinya added that the app would provide a payment system called GET pay, which would enable cashless transactions "very soon".