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View all search resultsRetail ads in Jakarta and other big cities are being swept by the Korean wave as brands capitalize on the foreign celebrities' popularity for greater visibility and relevance among younger consumers.
The group's first English-language song, Dynamite logged nearly 34 million US streams and 300,000 sales in its first week, making BTS the first Korean act to debut at No. 1 in the US Billboard Hot 100 singles chart.
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