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View all search resultsShoppers searching Google for cosmetics will be able to try them on virtually through a deal with L'Oreal, as the French group looks to make up for lost store sales caused by coronavirus lockdowns by expanding online.
According to beauty technology company PT Social Bella co-founder and CMO Chrisanti Indiana, customers’ positive responses and local brands’ willingness to innovate could help improves inclusivity in the country's beauty industry.
An augmented reality (AR) mirror at the new Seoul flagship boutique of cosmetics powerhouse Amorepacific makes easy work of seeing if that scarlet shade of lipstick or long-lash mascara suits you - even if you're wearing a face mask.
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