he Tourism Ministry kicked off the MICE – INAMICE 2017 National Convention at the Crowne Plaza hotel in Jakarta on Wednesday to discuss MICE (meetings, incentives, conventions and exhibitions) tourism in Indonesia.
Aiming to devise strategies to increase the competitiveness of local businesses by strengthening the MICE industry and human resources, the event was attended by representatives from all polytechnics and universities of Indonesia that offer MICE programs.
Some of the highlights from the event were the signing of a memorandum of understanding between the Tourism Ministry, Joglosemar (Yogyakarta – Solo – Semarang) mayors and Jakarta State Polytechnic.
The MoU lists several planned measures, such as the drafting of regulations to develop MICE destinations in the Joglosemar area, the provision of data at national and international MICE events, the facilitation with ownership certificates for MICE businesses, the promulgation of Tourism Ministry Regulation No. 2 of 2017 and the improvement of human resources in the MICE industry.
There was also the INAMICE Award 2017, initiated by industry players and academics to award destinations that ticked all the boxes in the judging criteria. (asw)
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