TheJakartaPost

Please Update your browser

Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.

Jakarta Post

Indonesia to attract backpackers with nomadic tourism

The Tourism Ministry has created a campaign to attract backpackers or budget travelers with nomadic tourism.

News Desk (The Jakarta Post)
Jakarta
Fri, September 7, 2018

Share This Article

Change Size

Indonesia to attract backpackers with nomadic tourism The Tourism Ministry has created a campaign to attract backpackers or budget travelers with nomadic tourism. (Shutterstock/Rawpixel.com)

T

he Tourism Ministry has created a campaign to attract backpackers or budget travelers with nomadic tourism, Tourism Minister Arief Yahya said on Thursday as reported by tempo.co.

Speaking at the fourth ASEAN Marketing Summit in Jakarta, the minister said around 39.7 million backpackers traveled around the world every year, and with Indonesia’s tourist destinations being so diverse and spread out across the vast archipelago, nomadic tourism has the potential to be a successful vacationing alternative.

The ministry hopes to offer nomadic tourism as a hassle-free way for travelers to explore Indonesia’s natural destinations

In a press release issued last March, Arief said that building the necessary facilities was feasible by using temporary materials, making nomadic tourism easy and affordable. 

Glamping, homepods and caravans are considered proper forms of accommodation for nomadic tourism, as opposed to building hotels on hard-to-reach islands. Furthermore, seaplanes or planes that can land on water are viewed as more feasible compared to building airports, which would take time. 

Read also: Tourism Ministry to promote nomadic tourism in Indonesia

The nomadic tourism campaign will be carried out in areas with minimal infrastructure and that do not meet the ministry’s 3As: access, attraction and accommodation.

The minister said the campaign was part of the government’s efforts to attract 17 million foreign tourists by 2018. 

He stressed that nomadic tourism would rely heavily on backpackers.

“Hence, we must know our positioning, and that is by choosing the millennial market,” he said. 

The Tourism Ministry is currently targeting to build 100 digital markets in 34 provinces and 10 nomadic tourist spots in the country’s favorite destinations. (wng)

{

Your Opinion Matters

Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.

Enter at least 30 characters
0 / 30

Thank You

Thank you for sharing your thoughts. We appreciate your feedback.