anye West fans waited in line overnight in lower Manhattan on Friday for the chance to buy pieces from a new clothing line centered on the rapper-turned-fashion mogul's latest album.
The store was among 21 that opened worldwide just for the weekend.
(Read also: Kanye West, Adidas expand partnership for Yeezy line)
Brittany Fletcher, who said she waited more than five hours, explained why it was important to buy some T-shirts.
"It's not one of a kind, but it's rare. You're not gonna see the average person walking down the street wearing Pablo clothing," Fletcher said.
Not everybody waited that long.
Raymond Ngo met up with a friend who helped him out by picking him up a T-shirt (along with a second shirt for himself). Total price for the two: $130.
Those prices had some buyers griping about the quality of the merchandise.
(Read also: Paradise music fest: When Kanye West meets Wiz Khalifa)
Mohammed Khamis, who spent $1,000 on merchandise, complained about the manufacturer of the shirts — Gildan, which also makes much less expensive lines.
"I'm not going to lie. The thing he has to fix is the Gildan. ... C'mon man ... charging me $90 for a sweatshirt," Khamis said.
The first store opened earlier today in Sydney, Australia. Other cities include Los Angeles, Toronto, London, and Berlin.
Items for sale include a $400 military jacket and a $50 baseball cap.
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