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Jakarta Post

Soon, we’ll be checking in hotel Karl Lagerfeld

Olivia Estrada (Inquirer.net/Asia News Network)
Tue, October 18, 2016 Published on Oct. 18, 2016 Published on 2016-10-18T19:01:52+07:00

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Soon, we’ll be checking in hotel Karl Lagerfeld Karl Lagerfeld walks the runway during the Chanel show as part of the Paris Fashion Week Womenswear Spring/Summer 2016 on October 6, 2015 in Paris, France. (shutterstock.com/FashionStock.com/File)

K

arl Lagerfeld, fashion designer and creative director of luxury brands Chanel and Fendi, is officially lending his taste into the hotel industry with Karl Lagerfeld Hospitality.

The venture is made with Brandmark Collective, a hospitality licensing platform based in Amsterdam. Under them, Karl is looking to create hotels, residential properties, restaurants, and private clubs worldwide under his signature aesthetic.

It is also made under the vision to expand the designer’s name as an entire lifestyle experience. Not much has been revealed except for how Brandmark is scouting for different locations to set their projects. There is already a website up and running so perhaps reservations and bookings are going to be available sooner than we think.

(Read also: London becomes cheapest city to buy Louis Vuitton bags)

Imagine eating at a brassiere by Karl, or lounging at a resort with luxe amenities if his fashion shows are any indication of how he’ll do it, we’ll expect nothing more than class and elegance. (Not to mention a hefty price tag!)

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