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New local crowdfunding platform seeks to help musicians
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Founded by PT. Kirai Adiwarna Nusantara, Kolase has been developed to counter the piracy problem within the music industry. (Shutterstock/File)
A
new online crowdfunding platform that aims to support musicians in producing their albums and other music-related projects has been launched.
Named Kolase, the platform was founded by local CD distribution company PT Kirai Adiwarna Nusantara, which seeks to tackle piracy issues within the music industry.
“I decided to establish Kolase so that musicians can continue to focus on making music without having to think about production costs in the beginning and the risks they will face if their album is not successful in the market,” Kolase CEO Raden Maulana told kontan.co.id.
Kolase has several features available on its website, such as Campaign, Polling, Booster and Reward.
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With Campaign, musicians can publicize their project in a bid to gain funding. Polling is one of the ways for artists to find out how great their idea is. Meanwhile, Booster serves as the supporter of a campaign and Reward is an exclusive present for the Booster.
There are several categories in Kolase, namely Album, Live Show, Concert, Charity and Tour. The platform also has plans to expand its categories to Music Video, Book and Brand Extension.
According to dailysocial.id, Kolase received US$750,000 of funding from PT. Global Basket Mulia Investama during its launch earlier this month.
“In early 2018 Kolase will focus on improving traffic and educating people about crowdfunding and its benefit for the Indonesian music industry,” Raden added. (wir/kes)
