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Indonesia to compete at 2018 World Barista Championship in Amsterdam

News Desk
News Desk

The Jakarta Post

- | Wed, June 20, 2018 | 07:16 pm
Indonesia to compete at 2018 World Barista Championship in Amsterdam

Muhammad Aga, winner of the 2018 Indonesia Barista Championship, competes at the 2018 World Barista Championship in the Netherlands. (Instagram/Muhammad Aga)

Being the fourth largest coffee producer in the world, Indonesia is proud to compete at the 2018 World Barista Championship taking place in the Amsterdam RAI Exhibition and Convention Center, the Netherlands, from June 20 to 23.

The nation is represented by Muhammad Aga, a barista who co-owns Shoot Me in the Head (Smith) Coffee Bar & Roastery in Duren Tiga, Jakarta.

Aga is scheduled to showcase his craft at the first round of the championship on Thursday, competing against 56 other baristas from across the world. He will be required to prepare four espressos, four milk drinks and four original signature drinks to exact standards in 15 minutes. Successful candidates will be announced as semi-finalists later that day.

The champion of this year’s Indonesia Barista Championship held in March in Bali, Aga received support from the country’s coffee entrepreneurs and enthusiasts. The supporters assisted him with providing quality coffee beans and training, preparation for his departure to Amsterdam, as well as a location and espresso machine for training in Amsterdam.

Earlier in June, Jakarta-based ABCD School of Coffee arranged an event where coffee lovers watched Aga’s final training session in Jakarta by purchasing tickets. The event was used to raise money for travel expenses. Tickets were sold out and ABCD created other packages that allowed more coffee enthusiasts to come and show their support.

 

Kursi-kursi di acara #IndonesiaMengutusAga sudah penuh terisi. Terima kasih untuk dukungan yang luar biasa. . Kehadiran teman-teman dalam acara ini juga akan memberi dukungan mental bagi Aga. Siapapun boleh datang ke ABCD School of Coffee, Sabtu besok, 9 Juni, 18.00-20.00, walau tidak memiliki tiket masuk ke acara. Apabila tetap hendak menyatakan dukungan bagi Aga dan ikut berinvestasi, maka ada dua paket yang kami rancang: . Paket Attaboy: Rp100,000, termasuk satu shot espresso Attaboy Blend dari Cupping Room, dan bisa tambah susu (selama masih tersedia). . Paket Gesha Village: Rp1.000.000, termasuk satu kantong 200gr pilihan kopi dari Cupping Room: Gesha Village Lot 96, Gesha Village Lot 91, atau Rodrigo Sanchez. . Paket-paket Investasi #IndonesiaMengutusAga ini hanya bisa didapatkan di lokasi saat acara. . Semua pendapatan dari program #IndonesiaMengutusAga digunakan untuk biaya persiapan dan pelatihan @muhammadaga dalam misinya mewakili Indonesia di World Barista Championship 2018 di Amsterdam, 20-23 Juni, serta menimba banyak ilmu dan wawasan dari acara tersebut untuk sepulangnya nanti ia bagikan ke barista-barista Indonesia. . #DukungAgaDukungIndonesia #BaristaLintasBatas #TheATeam

A post shared by ABCD School of Coffee (@abcd_coffee) on

With almost 40,000 followers on his social media account, Aga is undoubtedly one of the nation’s most inspirational young baristas. According to an Instagram post by ABCD Coffee, prior to his achievements today, Aga once felt that he almost lost direction in life. He tried to live out his passion as a musician while having different kinds of part-time jobs including "making coffee using just-press-any-button machines".

 

Indonesia akan mengirim wakilnya, @muhammadaga, ke World Barista Championship 2018 di Amsterdam, 20-23 Juni. . Aga adalah barista yang memulai kariernya dari bawah sejak tahun 2012, dan menanjak dengan cepat karena dedikasi dan kerja kerasnya. Sebagai #BaristaLintasBatas, Aga betul-betul ditempa, dibantu dan didukung oleh berbagai pihak tanpa mengenal batasan atau kepentingan dagang semata. . Aga bertekad memberikan yang terbaik, sekaligus menggali banyak sekali ilmu dan wawasan dunia yang nantinya akan ia bagikan ke barista-barista Indonesia serta pelaku industri kopi spesialti lainnya di Tanah Air. . Selain semangat dan kerja keras, diperlukan dana yang besar untuk memberikan penampilan yang membanggakan Indonesia; mulai dari memilih biji kopi yang khusus dipersiapkan untuk kompetisi dunia, riset, latihan berulang-ulang kali, mendapatkan bantuan dari pelatih profesional, dan banyak lagi. . ABCD School of Coffee @abcd_coffee hendak mengundang kita semua yang peduli dan memahami pentingnya keberhasilan Aga di pentas dunia bagi dunia kopi Indonesia untuk ikut menaruh hati dan investasi. . Mari saksikan dan juga beri masukan bagi Aga dalam latihan terakhirnya sebelum berangkat ke Amsterdam! . Acara ini diadakan di ABCD School of Coffee, Jl. RP Soeroso no. 22, Jakarta Pusat, pada Sabtu, 9 Juni 2018, pk. 18.30. . Investasi Anda sebagai penonton adalah Rp500.000 per orang. Hanya tersedia 30 tempat. . Selain itu, Anda juga bisa duduk sebagai Juri Sensori dengan memberikan investasi sebesar Rp1.000.000 per orang. Hanya tersedia 4 tempat duduk tepat di hadapan Aga yang akan memberikan presentasi selama 15 menit. . Tentunya, semua yang hadir juga akan berkesempatan menyicip kopi yang digunakan Aga untuk kompetisi dunia kali ini. . Pendaftaran akan dibuka pada hari Kamis, 7 Juni 2018, jam 11.00 pagi. Kami akan informasikan cara pendaftarannya sebelum waktu tersebut. . Seluruh pendapatan akan digunakan untuk membantu biaya persiapan dan pelatihan Aga. . Selain mendukung dana, Anda juga bisa membantu menyebarkan undangan ini. Terima kasih banyak :) . #DukungAgaDukungIndonesia #BaristaLintasBatas . #RoadToWBC2018 #Indonesia #TheATeam

A post shared by ABCD School of Coffee (@abcd_coffee) on

However, Aga is lucky to have tried his luck as a barista during the rise of Indonesia’s third wave coffee movement. He met prominent figures who helped him build his career and win competitions. His journey as a young emerging barista dated back to 2012 when he won the latte art throw-down in 1/15 Coffee, also a pioneer of the third wave. There were many more competitions to go until Aga finally won first place in the recent Indonesian barista championship in Bali.

A role in the movie Filosofi Kopi (Coffee Philosophy) helped consolidate Aga’s popularity, as well as a few roles in television ads.

Read also: The rise of Lawu coffee among Java's single origins

Aware that he can spread a positive message with his popularity, Aga is determined to win for the nation and his supporters. He was quoted as saying, “I’m hoping to return home from the major coffee event [World Barista Championship] with more knowledge, insight and innovation, and I will share it with my fellow baristas and specialty coffee entrepreneurs at home. For me, this is the importance of competing at an international level.” (mut)

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