High cost, less viewers
The Jakarta Post
PREMIUM Sinetron TV series are very popular among Indonesian viewers. But has the popularity gone up or down? The latest AGB Nielsen Media Research data reveals that sinetron ratings have decreased. Nielsen communications executive Andini Wijendaru said the highest rating of sinetron in 2007 was 9 percent, but in 2008, this dropped to around six percent. With Nielsen sampling some 46 milli...