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Kimia Farma Apotek launches online shopping platform
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A man purchases products at a Kimia Farma pharmacy. (Tribunnews/Tribunnews)
K
imia Farma Apotek, a subsidiary of state-owned pharmaceutical firm Kimia Farma, launched an online pharmacy service on Wednesday in a bid to ease access for younger consumers to purchase pharmaceutical products online.
Collaborating with GO-MART shopping service, the e-commerce platform named kimiafarmaapotek.co.id provides 900 stock keeping units (SKUs) of over-the-counter medications and cosmetic products.
“The online platform is made to provide easier access for young consumers to purchase our products, anytime, anywhere,” Kimia Farma Apotek president director Imam Fathorrahman said during the launch.
(Read also:Kimia Farma sets up JV to supply raw materials)
The collaboration with GO-MART enables customers to purchase the products in eight cities, including Greater Jakarta, Bandung and Surabaya.
Despite going digital, the company said it was still planning to expand its brick-and-mortar stores to reach 1,000 stores this year from 900 stores in 2016.
“[The investment] for 100 new outlets will take more than Rp 200 billion [US$14.84 million],” Imam said.(tas)
