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Maybank and ASEAN Foundation extend youth empowerment cooperation

As an example of collaboration between the corporate and non-profit sectors, private lender Maybank Group’s corporate responsibility arm Maybank Foundation has just extended its collaboration agreement with the ASEAN Foundation to organize youth empowerment programs across Southeast Asia.

Inforial (The Jakarta Post)
Jakarta, Indonesia
Sat, August 10, 2019 Published on Aug. 9, 2019 Published on 2019-08-09T16:39:45+07:00

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Maybank and ASEAN Foundation extend youth empowerment cooperation Business with a purpose: Maybank Indonesia President Director Taswin Zakaria (center), accompanied by Maybank Group President and Chief Executive Officer Datuk Abdul Farid Alias (second right) and Maybank Indonesia community financial services director Jenny Wiriyanto (right), observes a local craftswoman weaving during an exhibition showcasing small-to-medium enterprises who benefit from Maybank Indonesia’s corporate responsibility program. (Courtesy of Maybank Indonesia)

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s an example of collaboration between the corporate and non-profit sectors, private lender Maybank Group’s corporate responsibility arm Maybank Foundation has just extended its collaboration agreement with the ASEAN Foundation to organize youth empowerment programs across Southeast Asia.  

The program itself, called “Empowering Youths across ASEAN”, was launched a year ago, involving 100 youths aged between 19 and 35 years from across Southeast Asia. The program comprises micro-grants for various youth initiatives worth US$200,000 in total, supporting community initiatives to alleviate poverty.

Maybank Foundation and ASEAN Foundation signed the memorandum of understanding (MoU) at the ASEAN Secretariat in Jakarta, witnessed by Maybank Indonesia President Commissioner and Maybank Group Chief Executive Officer Group President Datuk Abdul Farid Alias and ASEAN Secretary General Dato’ Paduka Lim Jock Hoi.

Pushing ASEAN youth forward: Representatives from Maybank Group and the ASEAN Foundation pose together for a photograph after signing a memorandum of understanding (MoU) on Southeast Asian youth empowerment. Attending the event on Aug. 8 were Maybank Indonesia President Director Taswin Zakaria (from left to right), Maybank Group President and Chief Executive Officer Datuk Abdul Farid Alias, Maybank Foundation Chief Executive Officer Shahril Azuar Jimin, ASEAN Foundation Executive Director Elaine Tan, ASEAN chair of committee for permanent representatives Phasporn Sangasubana and ASEAN Foundation board of trustees Kok Li Peng.
Pushing ASEAN youth forward: Representatives from Maybank Group and the ASEAN Foundation pose together for a photograph after signing a memorandum of understanding (MoU) on Southeast Asian youth empowerment. Attending the event on Aug. 8 were Maybank Indonesia President Director Taswin Zakaria (from left to right), Maybank Group President and Chief Executive Officer Datuk Abdul Farid Alias, Maybank Foundation Chief Executive Officer Shahril Azuar Jimin, ASEAN Foundation Executive Director Elaine Tan, ASEAN chair of committee for permanent representatives Phasporn Sangasubana and ASEAN Foundation board of trustees Kok Li Peng. (Courtesy of Maybank Indonesia/.)

The overall objective of the program is to achieve both the sociocultural community blueprint 2025 and the United Nations Sustainable Development Goals. By renewing the contract with ASEAN Foundation to support the initiative, Maybank Group seeks to impact more youths with the empowerment initiative.

Southeast Asia will achieve a demographic bonus in 2020, which means the region’s productive age will constitute the greatest chunk of its total population. If the region’s youths are not equipped with the right skills to leverage their countries’ productivity, then this demographic bonus will become a curse.

Therefore, Maybank and ASEAN Foundation actively empower youngsters through these programs so they can contribute positively to their economies. Maybank is happy to support the initiative.

“The community projects through this program represents Maybank’s commitment to being at the heart of the community, which is closely aligned with our mission to humanize financial services. It is a testament to the viable public-private partnership […] to engage youths in ASEAN and build awareness for a more resilient, innovative and sustainable ASEAN community,” Maybank Foundation Chief Executive Officer Shahril Azuar Jimin says.

The initiatives are also similar to Maybank Foundation’s ongoing community empowerment projects. Meanwhile, the initiative has started to create ripple effects for youth across the Southeast Asian region.

So far, 100 dye trees to manufacture environmentally friendly silk as well as 1,016 mangrove seeds have been planted in Cambodia, for instance.  While new training centers for young people along with their facilities and teachers have been established in the country’s Battambang area.

In Indonesia, meanwhile, the initiative has already set up five permanent water filters with 200 liters per barrel capacity in Sumedang, West Java.

As an arm of Maybank Group, Maybank Foundation undertakes sustainable corporate responsibility initiatives regionally for the group, whose mission is to humanize financial services. The Foundation mainly focuses on education, community empowerment, healthy living, arts and culture, environmental diversity and disaster relief.

ASEAN Foundation was established by ASEAN leaders in 1997 to support ASEAN mainly in promoting awareness, identity, interaction and development of the people of ASEAN.

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