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HSBC Indonesia enhances premier lifestyle with Porsche Club and Leica collaboration

Members of Porsche Club Indonesia who become HSBC Premier customers receive benefits and advantages, one of which is eligibility to participate in the "Porsche and Photography" gathering.

Sudibyo Wiradji (The Jakarta Post)
Jakarta
Tue, June 4, 2024 Published on Jun. 4, 2024 Published on 2024-06-04T14:00:10+07:00

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HSBC Indonesia enhances premier lifestyle with Porsche Club and Leica collaboration Fransisca Kallista Arnan, head of proposition, wealth and personal banking at HSBC Indonesia, delivers a speech at a community gathering involving HSBC Indonesia, Porsche Club Indonesia and Leica Indonesia.

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T Bank HSBC Indonesia (HSBC Indonesia) and Porsche Club Indonesia (PCI), along with Leica Indonesia, have organized "Porsche and Photography", a loyalty program for HSBC Premier customers to support their prestigious and dynamic lifestyle needs.

This event also served as a community engagement activity between HSBC Premier customers, PCI members, Porsche Center Jakarta ("PCJ") and the Leica community. Additionally, PCI members who become HSBC Premier customers will gain various benefits and advantages, including access to gatherings like "Porsche and Photography" held at the World Trade Center, Jakarta.

Lanny Hendra, wealth and personal banking director at HSBC Indonesia, said, "Marking the 140th anniversary of HSBC Indonesia, we continue to strengthen our position as the best international bank in Indonesia through various retail customer loyalty programs focused on wealth management, international education and lifestyle. We aim to provide comprehensive services to customers, beyond regular banking transactions."

She added, "Our collaboration with Porsche Club Indonesia, also involving Leica Indonesia, perfectly illustrates our proposition for HSBC Premier customers, where they have the opportunity to gain exclusive access and privileges, such as viewing an exhibition of two classic Porsche models at today's event. It's a valuable opportunity for our customers who have an interest in sports cars."

The Porsche 356 C 1600 Cabriolet, one of the classic models displayed at the “Porsche and Photography“ event at World Trade Center 1, Jakarta.
The Porsche 356 C 1600 Cabriolet, one of the classic models displayed at the “Porsche and Photography“ event at World Trade Center 1, Jakarta

Regarding this collaboration, Fritz Bonny Tobing, president of Porsche Club Indonesia, said, "Porsche Club Indonesia is pleased to collaborate with HSBC Indonesia in celebrating their 140th anniversary by showcasing selected Porsche cars from PCI members in Indonesia, which can be enjoyed by HSBC Premier customers who have an interest in sports cars. Through the ongoing collaboration between PCI and HSBC Indonesia, it is hoped that both HSBC Premier customers and PCI members in Indonesia can mutually enjoy the exclusive access and experiences offered by both parties, which carry a similar spirit and lifestyle."

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HSBC Indonesia's support for customer lifestyle needs is also provided through various other programs such as medical checkups with local and international healthcare providers, airport transfer services, access to airport lounges and an annual travel fair.

Source: HSBC

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