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PNM pushes MSMEs forward through online mothers and children health literacy event
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o raise awareness about the nutritional health of children and families in Indonesia, PT Permodalan Nasional Madani (PNM) held a two-day online event to provide nutrition education to more than 15,000 mothers across the archipelago.
Featuring insightful speakers such as Putri Habibie, a passionate home cook, and Dr. Mesty Ariotedjo, a pediatric specialist and founder of the Tentang Anak community organization (@tentanganakofficial), the event was a demonstration of PNM’s mission to empower women in underprivileged communities.
The event also highlights how PNM provides not only financial support to its clients, but also assistance for their business endeavors. Through its Business Capacity Development Divison (PKU), the company offers various training workshops, educational programs and meetings to its 14.6 million customers to help them grow their businesses.
In addition, PNM focuses on various aspects to support the well-being of its customers. Based on Point 3, or Good Health and Well-Being, of the Sustainable Development Goals (SDGs), PNM is emphasizing the importance of adequate nutrition and physical health for its customers who are also mothers.
This endeavor focuses particularly on stunting, which remains prevalent in Indonesia, where the government aims to actively reduce the stunting rate to 14 percent by 2024. Many of PNM's customers, most of who are housewives, are affected by this health issue.
PNM’s online event on nutritional health is in line with this nationwide effort, serving to remind its customers about the importance of the health of Indonesian mothers, children and families.
Prasetya Sayekti, business director of PT PNM, stated at the event: "When we look around, we see that there are still many issues that concern the health and nutrition of children all over Indonesia. We have become increasingly aware that this is relevant to our customers who are underprivileged women. Therefore, we hope this event can raise awareness among our customers about the importance of maternal and family health."
The panel discussions during the event focused on helping the participants understand the importance of maintaining a healthy diet at home and the related impacts on their children’s nutrition. In consideration of customer needs, the speakers suggested ideas for creating meals that were both affordable and nutritious.
Participants were also encouraged to understand the importance of monitoring their children's health by taking them for regular check-ups and learning to recognize the signs and symptoms of inadequate nutrition.
PNM hopes that through this event and others on health and well-being, it can provide customer benefits that are sustainable, leading to greater access to health education, especially for Indonesian women and children.
