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Jakarta Post

Puma x Hello Kitty collection to launch in Indonesia

News Desk (The Jakarta Post)
Jakarta
Wed, February 28, 2018

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Puma x Hello Kitty collection to launch in Indonesia Suede sneakers by Puma x Hello Kitty. (Puma/File)

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portswear brand Puma is collaborating with iconic Japanese cartoon character Hello Kitty for Suede, its sneaker and apparel line. The collaboration comes as Suede celebrates its 50th anniversary this year.

The Puma x Hello Kitty collection comes in bright colors that display every detail of the Japanese cartoon character, including the signature red ribbon and Hello Kitty's milk bottle.

A view of the sole of Suede sneakers.
A view of the sole of Suede sneakers. (Puma/File)

The Puma x Hello Kitty Suede sneakers are mostly bright red, with small, Hello Kitty patterns and a thick, white sole. The character’s famous red ribbon can be seen on the transparent sole. The sneakers are available in various sizes, including for children and toddlers.

Suede sneakers for kids.
Suede sneakers for kids. (Puma/File)

Read also: Puma accused of defacing Indian heritage for shoe commercial

The collection also includes Puma apparel and accessories, backpacks, jackets, gym bags and caps. 

A cap from the Puma x Hello Kitty collection.
A cap from the Puma x Hello Kitty collection. (Puma/File)

The Suede collection will launch at the Dope & Dapper booth on Jakarta Sneakers Day on March 1 in Senayan City, South Jakarta. (wir/asw)

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