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Apple joins streaming elite with 'Ted Lasso' win
Netflix also tied the all-time record for the most Emmys in a single year with 44, a mark previously reached by ViacomCBS's CBS broadcast network in 1974.
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This handout image obtained June 22, 2020 courtesy of Apple Inc. shows Apple CEO Tim Cook, one of the speakers at The Apple Worldwide Developers Conference. (Apple Inc./AFP/File)
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pple burnished its streaming TV credentials on Sunday as "Ted Lasso" scored the Emmy award for best comedy, and Netflix Inc landed its biggest television award to date with a best drama win for "The Crown."
Netflix also tied the all-time record for the most Emmys in a single year with 44, a mark previously reached by ViacomCBS's CBS broadcast network in 1974.
The honors give the streaming services new bragging rights they can use to promote their offerings in the hard-fought battle for audiences who are ditching traditional TV and searching for quality entertainment online.
"Ted Lasso" won seven awards overall for Apple TV+, the streaming service that the iPhone maker launched two years ago. Jason Sudeikis took home best comedy actor for his starring role as an upbeat American coach trying to rally a struggling soccer team in Britain.
Executive producer and co-creator Bill Lawrence, accepting the comedy series award, thanked the team at Apple including "T-Dog," which he joked was his nickname for Apple CEO Tim Cook.
Lawrence also praised the show's "fearless leader" Sudeikis.
"Heck of a year," said Sudeikis, quoted by AFP. "I would say that this show is about family, this show is about mentors and teachers, this show is about teammates.
